We often hear our clients talk about trends as if they are something they must conform to, as if fashion has a set of rules you need to keep up with. When it comes to fashion, the rules are there aren’t actually any rules, and if you spend your time chasing trends, you’ll just be wasting your time trying to dress like someone else. That being said, there are some simple ways to embrace your own personal style without sacrificing trendiness – you can incorporate pieces that make you feel like you with solid basics.
Let’s look to our in-house style icon and fashionista extraordinaire, Esther, as an example. Check out the fun ways Esther works her own unique style in with our famously versatile Natalia sweater.
A super simple way to personalize any outfit is with a workable accessory, like Esther’s signature fanny-pack. The best part? AWC’s new collection features the most exquisite Italian leather fanny-packs (our “Belted Beautys”) in tons of different colors.
Another way to add flare to an outfit is with your shoes, something we often don’t think to consider. Esther’s botties with silver studded heels dress up her look with a little bit of extra funk.
Of course, would it be an AWC post if we didn’t mention our famous Lace Camis? Time andtime again our clients run back to get their hands on these ornate beauties – layering one underany piece, especially something loose-fitting like the Natalia sweater, adds a whole new dimension of style.
Ta-daa… look how effortlessly it all comes together! With some jewelry (like Esther’s obsession,
Obsessed Jewelry’s stackable chokers), a purse, funky shoes, a layered Lace Cami – this look is dripping with Esther’s personal style, and yet it doesn’t look busy or distract from the main attraction: the Natalia sweater.
Next time you visit us in the showroom, ask us how we can help you make each piece you put on feel like your own.
2018 started off with a bang, to say the least. The very first week of January, AWC hit the road running and jetted off to Las Vegas where we were graciously invited to host the Girls’ Lounge’s Confidence Closet at the CES Tech Convention.
Have you ever heard of Talking Tees? Well trust Shelley at the Female Quotient to come up with these powerful mantras each time you wear your T-shirt. You can buy one here. **Note all the proceeds go to the Dress Success Charity.
Our experience at the Girls’ Lounge was nothing short of exhilarating: Shelley Zallis, founder of the Female Quotient, along with her expert team put together a jam-packed week full of inspirational female leaders who spoke on all aspects of what we can to do bring equality into the workplace. Esther and Kim were beyond honored to have had the privilege of dressing these fearless ladies, leaving a little bit of AWC’s signature flair with each woman to take back with them to their busy lives. We were energized by how much these successful and impressive women appreciated fashion and feeling good about the way they looked, it truly gives us at AWC a sense of purpose when we see just how bright our clients shine in our clothes.
AWC was left with hundreds of inspiring mantras to lead us through 2018, but here are a few of our favorites that we just had to share with you:
Be comfortable with the uncomfortable – growth begins where your comfort zone ends.
Confidence IS beautiful – it really is.
We need to lift each other up – when women support women, there is nothing we cannot do.
$125 each, comes in 3 different colors, Black, Blue and Natural ($250 Value)
One of our signature Lace Camisoles with a silk scarf from Paris for $100 ($130 value).
Set of 2 Ostrich Egg vases (right) for $60
Inspiration from the ladies at AWC
featuring the latest Collection.
The Barbie sweater is a favorite here at AWC. This uber chic sweater is from Paris, available in Winter white, grey and black. Super Feminine.
The Marylou top is an exquisite fine knit with a slight bell sleeve from Italy. It is soft like butter and is the perfect top to go from Day to Night in 123…seconds
The Lindsay Sweater from Italy is the perfect accent for easy dressing this season. It’s bell sleeve detail will keep you on trend. Available in beige and Light blue.
This Valentina top is as soft as butter and has 2 of this season’s most trendiest colors. Merlot & Blush pink.
The Rebecca sweater is one of Esther’s favorite pieces this season. It has a choker collar and is longer in the back than the front ;-) Esther layers this sweater over her signature camisoles and adds her personal touch everytime she wears it. It is never the same look twice.
The Lillian sweater offers a high-low layered effect, and manages to be both edgy and incredibly cozy at the same time. Pick up this piece in navy, black, burgundy, or in all three! Oh... and did we mention it has pockets?
Let the ladies show you what inspires
them in the Fall Collection.
This Gigi top is so versatile! We see it on Leah with some wide leg jeans, and then Shiran wears it with more edge and funky boots while Esther brings it home with her super feminine and European look. All three ladies wore the same top quite differently while still being authentic to who they are.
Kim’s Fav: The perfect transitional piece for fall: This Isabella top comes in a variety of colors. With this open sleeve detail, it makes it perfect for those not so hot, not so cold days.
Shiran’s fav, Cashmere and Effortlessly cool: Shiran shows off her cool elegance in this Blue Cashmere Peyton sweater with a metal choker. She exudes confidence with our Horse shoe buckle bag.
Leah’s Fav: The Robyn top from Paris is paired with our Vegan leather Jacket and accessorized with pop of Red and our leather bracelets from Italy. Way to go Leah!!!!